Online Marketing Blog
All the latest info and news about online marketing and digital business. Every week exciting new articles that move the marketing world and inspire us as well as a few tips & tricks from the pros!
What is Conversational Commerce?
The term Conversational Commerce (cCom for short) describes how eCommerce brands sell products through conversation and create positive customer experiences, i.e. how to move from
The future of Online Marketing
What does the future of online marketing look like? Touch points with mobile digital advertising, are almost inevitable these days. Google’s mobile-first approach notes that
Protecting mental health
💻 The LinkedIn network was founded 20 years ago. Nowadays, it is increasingly becoming a classic social media platform. The line between private and professional
Stock exchange crash – Bitcoin news
The collapse of the FTX crypto exchange caused millions in damages. The creation of value through Bitcoins and the existence of cryptocurrencies & contracts still
Where are marketing budgets going in 2023?
Online retailers were able to cash in on the Corona crisis, but now e-commerce is facing high costs. The higher cost pressure leads to advertising
New social media functions for 2023
Social media is constantly changing. Modifications on LinkedIn, WhatsApp, Instagram , as well as updates in the metaverse offer new options for advertisers to reach
A powerful AI-Tool
The company OpenAI was founded in 2015 and researches the topic of artificial intelligence. Since 2018, the company has been working on ChatGPT, which has
Dissatisfaction of the German workforce
Dissatisfaction of the German workforce Burnout, fear of the future and the emergence of a “wave of resignations” – these are aspects that are becoming
Important technology trends of the year
The most important technology trends of the year The world’s largest technology trade fair, CES in Las Vegas, presents the latest innovations by 3100 exhibitors
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