With the Google Ads Editor 1.7 from July 2021 came new, exciting features. We have briefly summarised some of them for you here:
⚙️ Audio campaigns, audio ad groups and audio ads created for YouTube are now supported by Google Ads Editor.
⚙️ “Target CPA” bids can be added to the “Maximise conversions” strategy for search campaigns and “Target ROAS” bids can be added to the “Maximise conversion value” strategy.
⚙️ By selecting which entity types you want to download, downloads are now even faster
⚙️ Google Ads Editor 1.7 now supports various extensions, such as lead form extensions and asset-based sitelink and snippet extensions
⚙️ With the new version, the Google Ads Editor displays new recommendation types. Among them are “Fix errors in ad targets” and “Use largely matching variants of keywords”.
⚙️ Hotel campaigns are now fully supported.
🚫 Showcase shopping ads and ad groups were discontinued with the new version and are now no longer possible.
👉The full list of new features and updates, as well as more detailed information, can be found on Google’s support page
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