Online
Marketing Blog
Online Marketing Blog
All the latest info and news about online marketing and digital business. Every week exciting new articles that move the marketing world and inspire us as well as a few tips & tricks from the pros!
SEO Trends 2025
🧠KI is fundamentally changing the SEO landscape in 2025. Google AI Overviews (AIO) and new search engines such as Perplexity and ChatGPT Search require strategic
Google search: Ranking
Google’s exact ranking algorithms remain unclear as they are so complex due to machine learning. Nevertheless, it is important to understand the search engine structure
TikTok alternative RedNote
☝ In view of the speculation about TikTok’s future, many users in the US are turning to alternatives. One of these is REDnote, also known
LinkedIn strengthens video reach
LinkedIn strengthens video reach and introduces visible video views in the home feed. With a TikTok-like video feed, creators, brands and HR teams can share
Do marketing stereotypes still have to be?
Does a pink design make a product more expensive? Gender marketing remains controversial and is sometimes prohibited. Today we explain when it would still make
Review of the GetNord 2024 trade fair in Hamburg!🌟
From 21 to 23 November, we from Zander Digital Services were represented at the GetNord trade fair in Hamburg with our own stand – and
Do marketing stereotypes still have to be?
Does a pink design make a product more expensive? Gender marketing remains controversial and is sometimes prohibited. Today we explain when it would still make
Open AI API vs. ChatGPT
Developments in the field of artificial intelligence are progressing rapidly and the provider OpenAI in particular is at the centre of many discussions on the
Google Core Update 2024
Google has launched the next core update! 🚀The roll-out promotes content created for users instead of search engines. Many SEOs and website owners had been
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