B2C2B 2.0

B2C2B 2.0

We want to offer qualified prospects in the photovoltaics, heat pump, charging park, and Lumina Portfolio segments a comprehensive, end-customer-oriented package with prompt implementation from a single source. Generate more revenue!

Benefits of the B2C2B campaign

project request

Lead generation and qualification by ZDS

Campaign launch

Extensive advertising measures (advertisements, landing pages, lead forms, and product configurators)

transmission

Automatic forwarding of all relevant information to the specialist tradesman

performance review

By using an lead platform, the progress of the project is checked with the tradespeople and properly documented.

B2C2B 2.0 with ZDS

success factors

(The elements of a B2C2B project can be customized to suit individual requirements.)

B2C2B - Projects

Our focus topics

The focus topics defined by the ZANDER Group for B2C2B projects in 2026 are

Our approach

By minimizing the administrative burden on craft businesses, we are able to manage projects in the areas of photovoltaics, Lumina, charging parks, and heat pumps in a controlled manner.

Our aim is to offer qualified interested parties in the aforementioned areas a comprehensive, integrated package – end-customer-oriented, transparent, and with rapid implementation from a single source.
This enables us to secure additional orders and sustainable sales growth for our partners.

B2C2B 2.0 - Projects

our prozess

1

Lead generation

ZDS generates the lead via www.pv-einfach-gemacht.de, Lead Broker, Zander website, tradespeople, industry

2

1. call Lead Qualification

ZDS calls the customer, confirms the information provided, and assigns the customer a new task.

3

2. Call to schedule appointment

ZDS calls a second time. The customer receives the second task, an appointment is made, and the offer is discussed.

4

Planning

ZDS plans the project roughly in Reonic

5

pre offer

ZDS prepares rough quote

6

3. Call to discuss the offer

Price coordination and decision on further project progress

7

field service visit

On-site inspection of access, conditions, and special issues

8

appointment coordination with tradesperson

Agree on a date for the final project planning

9

Detail planning

Preparation of the total price and contract details between the customer and the craftsman

10

Determine craftsmen

Selection and final commissioning of the craftsman

11

discussion of details

Clarification of financing, timing, discounts, and special requests

12

Weekly follow-up recording

Regular coordination on project status

13

Acceptance or rejection

Customer’s decision on implementation

14

Implementation

Start of execution by the craftsman

Contaco us

We support your B2C2B projects!

We support you!

Arrange a non-binding consultation appointment with us.