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Marketing Blog
Online Marketing Blog
All the latest info and news about online marketing and digital business. Every week exciting new articles that move the marketing world and inspire us as well as a few tips & tricks from the pros!
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AI is gaining increasing trust among companies
In its latest study on artificial intelligence, the digital association Bitkom found that more and more companies are showing greater confidence in the use of
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Proportion of “Zero Click Searches” on Google is increasing strongly
A recent publication by SparkToro shows that in 2020, 64.82% of Google searches did not trigger a click. These searches are referred to as “zero
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Marketing Automation Webinar Series with Evalanche
One month has already passed since our live webinar series on the topic of marketing automation with our partner Evalanche (SC-Networks GmbH). Nevertheless, we would
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iOS 14.5: New challenges for social media marketing
Big changes in online marketing are coming with the upcoming iOS 14.5 update. Apple will make it possible for users to actively opt out of
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E-commerce ensures growth in the advertising market
A current survey, for which a number of online and media agencies were questioned, shows an optimistic view of the current year. While the German
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Google blocked almost 4 billion ads in 2020
Google has recently published its annual Ad Safety Report, which shows the violations of Google’s advertising guidelines, and the results are extremely interesting. ?? According
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Mobile searches on the rise
The SEO Toolbox provider Sistrix has analysed countless keywords and search queries to examine the relevance of mobile Google search. We have an overview of
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Otto relied on Twitch and podcast advertising
Today we would like to look at this exciting news from the marketing industry with you: Otto is using advertising on the streaming platform Twitch
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Successful social selling strategies
Social selling in the B2B sector is becoming increasingly important, but many companies find it difficult to develop a suitable strategy. SC Networks, our partner
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